Six Figures isn’t all that it’s cracked up to be, especially when there seems to be a moving target & every changing definition that suits the exclaimer…

I’m calling BS on 6 figure claims in marketing…it’s bothersome and frustrating unless you ask the right questions and shift your focus.  It’s easier than you think and it’s probably not what you think it is.

In today’s episode, I have a few questions for you.  What to contemplate and ponder whenever you hear the works “6 figures” touted somewhere on someone’s sales copy…

I’m not saying that it’s not true 6 figures but what I am saying is be cautious and read between the lines – IE: revenue versus profit or billed versus cash collected.  

The words barely register but there is a huge difference. And let’s not forget cashflow. That’s the second layer to ponder…

Mentioned in this episode:

  • Where you can schedule a coffee chat consultation with Joyce: thecommoncents.com/consult  
  • Happy Birthday to my sister 🙂

Remember, this is an open discussion.  If you have a question that you’d like me to answer on an upcoming episode, send an email to [email protected].

If you’d also like to find Joyce on social media, you can find her on FacebookInstagram or Twitter…as @thecommoncents.

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