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Burning Questions On Pricing and Packaging

by Joyce M. Washington, CPA

What are you burning questions?  (more…)

Packaging, Pricing, Presentation – Looks Matter

by Joyce M. Washington, CPA

So you’ve packaged your services.

And you’ve priced them.

But WAIT.   (more…)

Packaging, Pricing and the Time Continuum

by Joyce M. Washington, CPA

Packaging, pricing and time…

they all seem to be connected at the proverbial hip. (more…)

Pricing Halo: Different Flavor, Different Size

by Joyce M. Washington, CPA

Pricing Halos.  More, more, more.

Kinda feel like Billy Idol all of a sudden.

Anyway.  Can’t stop, won’t stop. (more…)

Angelic Pricing – Where’s Your Halo?

by Joyce M. Washington, CPA

Do you see that pricing halo?

Not sure what I mean?

It’s right there! (more…)

Stand Firm: Do You Have A Pricing Anchor?

by Joyce M. Washington, CPA

So your prices are expensive?

Or are they affordable?

Maybe.  Maybe not.

It’s depends on perspective.

It’s all relative to the perspective of your buyer. (more…)

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